Battersea Power Sation case study
Battersea Power Station
Challenge
An iconic development needed focus and love to show the world what was coming
Insight
The development meant a huge amount to London and needed to be championed as the ‘capital’s station’
Solution
Make it about London: London first for apartments and events in order to make the project tangible. Once this was set, Battersea could take their message further afield
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