Iconic artist and fashion visionary Pat McGrath today launched her first ever product – Gold 001. The launch event was attended by a collection of the world’s most in-demand models including Hailey Baldwin, Bella Hadid and Stella Maxwell, photographed by legend Patrick Demarchelier with the event supported by Vogue and Instagram.

 

Taking place in the beautiful Jardins des Tuileries, the launch took place in Paris Fashion Week with models and celebrities gathering to be amongst the first to have their faces adorned with Pat’s innovative product. 

 

Considered a true pioneer and trend-setter within both fashion and beauty, Pat McGrath’s first product has had the most auspicious debut; on the runway at the most recent Prada show during Milan Fashion Week no less and celebrity support from the likes of Kim Kardashian.

 

The product will be available later this month at patmcgrath.com