To kick start Campaign For Wool‘s Wool Week, 15 yellow sheep were spotted outside Selfridges yesterday in London shopping…no doubt they got some baa-gains!

Mission worked with Ralph n Co to produce this interactive video staring the beautiful Amber Le Bon for Umberto Giannini and the Glam Hair Range. (more…)

Wool Week, organised by the Campaign for Wool, started officially yesterday. To celebrate, Mission’s own Board Director, Ed Green, sported this fantastically striped number in the office yesterday whilst selling in the first stories of Wool Week activity. For anyone that knows Ed, they’ll know this isn’t his typical choice of apparel. Regardless, we think he looked fantastic.

The Shop at Bluebird will play host to Woolrich‘s pop-up store next week Thursday October 14th.

There will be a photo exhibition by photographer Douglas Kirkland to celebrate the 180th anniversary of Woolrich.

If you are interested in attending the event, please RSVP using the email in the invite above or click here to RSVP via Facebook.

Wool Week has been developed by The Campaign For Wool – a coalition of industry groups convened by HRH The Prince of Wales, to educate consumers about the benefits of choosing wool and highlight its premium quality.

Together with some of the UK’s top designers, retailers and wool manufacturers, Wool Week will bring an exciting series of events and product launches to celebrate the diversity of wool in fashion, furnishings and the home. (more…)

Autumn is here and Hello! Magazine have listed their pick of the best wool items you can buy for the season. All items are from Campaign For Wool‘s retail supporters.

Get your hands on these warm buys before the sell out! (more…)

Here’s a sneak peek of some behind the scenes footage from The Commuter, the short film featuring Dev Patel, Ed Westwick and Pamela Anderson, which is being solely shot on the new Nokia N8. (more…)

Ed Westwick has been enlisted by Nokia to star in the short film The Commuter which is being shot entirely in mobile HD on the new Nokia N8 smartphone. (more…)

On the cusp of London Fashion Week, Mission hosted The LOOK Magazine Fashion Show last Friday at the Saatchi Gallery off King’s Road. The only show specifically for consumers showcased the best of the high street with 11 brands showing their key AW10 pieces to an audience of keen fashionistas and celebrities. (more…)

To raise consumer awareness of Turner Classic Movies’ ‘Western Week’, Mission enlisted actor Ray Winstone and Jerry Hall to launch the campaign. (more…)